Jan 27, 2026
In this episode, Linda McKissack and Dana Gentry break down key 2025 real estate data and 2026 predictions, emphasizing that today’s market rewards skill, preparation, and strategic thinking rather than speed. They discuss shifting buyer and seller behaviors—including the rise of older repeat buyers, historic lows for first-time buyers, and the growing importance of marketing and negotiation terms—while reinforcing the value of agents who can interpret data, educate clients, and take market share when others pull back.